Client: Marico Bangladesh Ltd.
Just for Baby
Designing the New Line of Baby Care Products for Marico
Just for Baby is the new line of Baby care products by one of the largest FMCG corporations operating in Bangladesh, Marico. Launched in 2019, the line gained quick popularity and trust among its target customers.
The brief of the project was to design a packaging design targeting mothers with infants. We had to take in account the industry norms and the consumer perception in the market. Clearly communicating the ingredients and establishing the line as a safe product for babies were crucial.